Whitepaper

The Million+ Dollar Switch

Total Cost of Ownership (TCO) Assessments Show How Brands Save $800K-$11M by Migrating to Shopify

The Million+ Dollar Switch: Total Cost of Ownership (TCO) Assessments Show How Brands Save $800K-$11M by Migrating to Shopify​

As retail brands face substantial challenges in 2025 with tariffs, rising inflation, and diminishing sales as consumers curtail spending, CQL is helping brands identify opportunities for efficiency, scalability, and cost savings through Total Cost of Ownership (TCO) Assessments.

The Results?

CQL has found that the leading area of cost savings is from Shopify migrations and a digital transformation of the tech stack. In fact, 17 enterprise brands that evaluated Shopify with a TCO assessment found savings between $800K-$11M, with savings occurring as early as the first year.

What You'll Learn:

  • See the savings brands are achieving with reimagined tech stacks

  • Look at examples of where the majority of TCO savings come from (hint: it’s not just platform fees)

  • Learn CQL’s approach to TCO assessments to help you find more saving in 2025

Download the Total Cost of Ownership (TCO) Guide

Please note: this whitepaper is for merchants and current partners only.



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