Privacy Policy

Privacy Policy

Protecting your personal private information

CQL, Inc. understands that users of our website located at require certain protections regarding personal private information, as well as how this information is used and safeguarded (“Privacy Policy”). This website is owned and operated by CQL, Inc. (“CQL” or “we” or “us”) and this Privacy Policy applies only to the data and information collected online through this website via cookies or other mechanisms, and does not apply to any other form or vehicle for data-collection, managed either online or offline. CQL is committed to compliance with federal statutes associated with the protection of confidential information as well as ensuring the privacy of personal information.

CQL is a digital commerce agency that creates commerce experiences and the technologies to fuel them. We couple industry-leading platforms with our unparalleled technical expertise to design and build inspiring ecommerce websites, systems, and applications. We’re a collaborative team of cross-disciplined professionals motivated each day by our desire to transform complex challenges into compelling solutions for the brands we serve.

What Information Do We Collect?

While you can anonymously visit CQL’s website to review updates about the services we provide, the clients we serve, the opportunities we have available, or insights about our industry, we would rather have a relationship with you. We offer a variety of mechanisms for you to share some minimal personal information so that we can provide you meaningful content. Personal information is data that can be used to identify or contact you. It is our intention to only request certain basic personal data that will help us identify what information might be relevant to you so we can serve you better. It is your choice on whether or not you provide us the information we request, and we remind you that you are not under any statutory or legal obligation to do so. If you choose not to provide the information we request, you may be unable to access certain services, offers, and content on the Website, including the ability to download/access whitepapers and other content.


The Website provides a ‘Get In Touch’ Contact Form that can be used to contact us, request additional information or content, or share information regarding a project need. . This form will collect your name, email address, company name, phone number and any other personal information you choose to provide to us for additional information. Submitting the contact form will subscribe you to our newsletter, which you may unsubscribe from at any time through the link in our CQL newsletters.


The Website offers ‘Website Registration’ Forms that can be used to register for an event, hosted by CQL or its affiliates. This form will collect your name, email address, company name, title, phone number and any other personal information you choose to provide to us for additional information. Submitting the webinar registration form will subscribe you to our newsletter, which you may unsubscribe from at any time through the link in our CQL newsletters.


If you opt-in and sign-up for our email newsletter, you will be asked to provide us with your email address, which we will use to periodically send you the newsletter. You may unsubscribe from the newsletter at any time through the link in our CQL newsletters.


The Website typically provides a list of active job opportunities with CQL. If you choose to respond to a job opportunity on our website, you will be required to complete an online application either through our website or utilizing a contracted third party application (“application”). The application will require that you provide us with certain personally identifying information – such as your name, phone, and email address. In addition, you will be required to upload your resume and salary expectations. We reserve the right to request that you opt to share your LinkedIn profile link which carries its own information. 


By using our website, you agree that no data transmission over the internet can be guaranteed as being completely secure. While CQL strives to protect the information you share with us, we do not warrant and cannot ensure the security of any information which you transmit to us. This transmission is at your own risk and CQL is not liable for any damages or loss as a result of any unauthorized access to, alteration to or modification of information contained on this website. We urge you to take the necessary steps and precautions to ensure that you utilize the Internet in such a manner that reduces your risk of exposure to viruses, malicious computer code or other forms of interference which may damage your computer system. We suggest you utilize an updated antivirus program on your computer. You agree that your use of the CQL website is voluntary and recognize that CQL holds no liability for any loss, disruption or damage to your computer system or your data caused by using this website or arising as a result of having used the website.


Other information we may collect via our website includes, but is not limited to technical information such as your Internet Protocol (IP) address, the pages you visited on our site, the duration of your visit, the website address from which you accessed the site, and details regarding which type of web browser you used.

Attempts to Safeguard Your Information:

CQL understands that your privacy is important and we take reasonable measures to safeguard your information. We also expect any third-party partners who may store information on our behalf to maintain necessary administrative, technical and physical safeguards for the Website designed to protect your personal information against theft, loss, misuse or unauthorized access, disclosure, alteration or destruction of the personal information that we collect from you. Our expectations for safeguarding include the encryption of data during transit (HTTPS) and the use of reCAPTCHA; restricting access to your personal information to only those authorized personnel through authentication and password requirements; the use of antivirus and anti-malware software; and network protection via firewalls.

We restrict access to personal information collected about you on the Website to our employees, our affiliates’ employees, those who are otherwise specified in this Privacy Policy, or others who need to know such information to provide services to you or in the course of conducting our business operations or activities. That being said, no website, application, or transmission can guarantee security or is 100% secure, and therefore we cannot warrant the security of any information you transmit to us or store through our services. While we maintain a process we believe to be reasonable procedures to protect the confidentiality, security, and integrity of personally identifying information obtained through the Website any information you share with us is at your own risk and we cannot guarantee that any such information will not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or other safeguards.

Marketing and Analysis of Personal Data:

CQL intends to use your personal data for the intention in which you provided it, however CQL may occasionally send you information about the company, offerings, events, or other marketing materials related to our services we feel is relevant to you. These communications are intended to be non-intrusive and you will be given an opportunity to opt-out/unsubscribe from this information. CQL will use data we collect via our website and potentially combine it with other available data sources to analyze trends, to set strategic objectives, and to better manage the organization. In those circumstances where we may transfer personal data to other third-parties, we will follow the same standards of protection of your information and limit what is shared to the least amount necessary for analysis and processing.


Should you desire to modify the information about you or your organization collected via CQL’s Website or other sources, you may submit a request to CQL at We will take reasonable measures to confirm your identity prior to making any changes to your personal information.


If you are a California Resident, you may have certain rights under California law, including but not limited to the California Consumer Privacy Act of 2018 (“CCPA”). This California Privacy Statement (“CA Privacy Statement”) supplements the information contained in this Privacy Policy above and applies solely to visitors, users, and others who reside in the State of California (“CA Resident(s)”, “you” or “your”). Any terms defined in the CCPA have the same meaning when used in this CA Privacy Statement. The CCPA provides CA Residents with specific rights regarding their Personal Information. The CCPA defines Personal Information as any information that “identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household” (hereinafter, “PII”). 

If you qualify under the CCPA, your CCPA rights in relation to our use of your PII, includes the right to know the categories of PII we collect, sell, or disclose; categories of sources from which we collect your PII; the reasons for our collecting or sharing your PII; categories of third-parties with whom we share, sell, or disclose your PII; specific pieces of your PII we collect; ‘right to access’ your PII that we hold; and your right to request that we delete your PII, subject to certain exceptions.

Contact Us:

Should you have any questions, comments, or concerns regarding this Privacy Policy or you wish to exercise any of the rights stated in this policy, please contact CQL either via email at or via mail at 3344 Grand Ridge Drive, Grand Rapids, MI 49525.