We are software architects, business thinkers and a get-it-done development team. We deliver global e-commerce platforms, integrated mobile applications, enterprise technology systems and software ventures.
Need help choosing an eCommerce platform? Join the party. There are so many options to consider that it might be tempting to put all of your choices on a bulletin board and just throw a dart. Since that's also the fast way to messing up big-time, try reading this post instead. It's not as fast, but it's less likely to hurt.
Every eCommerce platform fits into one of these six categories. They all have their ups and downs, so think carefully when trying to pick the right one for your business.… Continue reading
Last night our team enjoyed our annual outing at the Whitecaps game (although I’m not sure any of us were watching this minor league baseball game). We were all enjoying good company and libations when our President challenged one of our teammates to finish the Fifth Third Burger Challenge (seen here in Man v. Food).
We don’t want this glorious moment to be wasted or forgotten, so here’s what you can take away from this study in peer pressure and gastronomic perseverance.… Continue reading
Have you ever needed to explain your brand and business in a few words, only to stumble and provide an incomplete story? If you're running a business, you're hyper-focused on delighting customers and generating returns. That doesn't leave much time for introspection or considering your brand. How do you address this topic once you decide it’s a priority?
That "who are we" question often surfaces as a result of projects like launching a new website or an important merger rather than deliberate actions. Brand values, mission, vision statements and strategies become important because you need to capture and convey your story to new audiences. You may operate internally with an understanding of these ideas, but don't make them clear to external audiences.
Our own Founder, Kevin, recently challenged the business to answer these questions. The conversation generated an interesting perspective on how he meets the challenge: How do we explain ourselves to others?… Continue reading